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MEM: Say Good-bye to Your Hiring Woes – A DIY Program to Keep and Motivate your Teams

Mon 10:00 AM to 12:00 PM
Topic: Marketing and Sales

Your employees are more important than ever. In this 2-hour class, you will learn how to create an incentive program that pays for itself in increased profits. At the same time, your employees will be motivated by meaningful rewards. We’ll show you how to introduce it with maximum motivational impact. You will leave with resources that can be used year after year. This class is intended for businesses with employees. MEM is a unique combination of classroom learning, one-to-one guidance from a consultant and business networking with one goal: making your marketing sticky, memorable & unmissable to your ideal customer. WHO SHOULD ATTEND? If you send emails, run ads, write website content, post on social media, or run any sort of marketing campaigns to grow your business...this is for you. The Marketing Essentials Mastermind is specially designed for business owners, new to mid-level marketing representatives and managers. As well as sales managers, sales representatives and other company employees who impact or interact with the marketing function. This course assumes no previous background in marketing. YOUR FACILITATOR: Pattti Guerzo I help new and existing businesses learn to do things the “easier way,” saving costs and aggravation. I can show you how to retain and expand your team in this competitive market, without breaking your payroll bank.

Speaker(s): Patti Guerzo

The Florida SBDC at Florida Gulf Coast University is a member of the Florida SBDC Network, a statewide partnership program nationally accredited by the Association of America's SBDCs and funded in part by the U.S. Small Business Administration, Department of Defense, State of Florida, and other private and public partners with the University of West Florida serving as the network's lead host institution. Florida SBDC services are extended to the public on a nondiscriminatory basis. Language assistance services are available for limited Englisch proficient individuals. Reasonable accommodations for persons with disabilities and/or limited English proficiency will be made if requested at least two weeks in advance. To request accommodation or language assistance, please contact Florida SBDC at Florida Gulf Coast University, 10501 FGCU Blvd. S., Lucas Hall, Fort Myers, FL 33965, 239-745-3700.

Fee: No Cost

Phone: 239-745-3700


Collaboratory - Southwest Florida Community Foundation
2031 Jackson Street