During this session you will learn new approaches to tackling the daunting task of several aspects of marketing mix. This includes instant clarity headlines, compelling offering, value statement, knowing competitive risks and how to mitigate, marketing budgets, and how to put the pieces of the marketing puzzle together to get your business SEEN and HEARD.
Co-Sponsor(s): Fort Myers Regional Library
IMPORTANT NOTICE ON PARKING: The session is at the library's South Building and the lot is located on the corner of Richmond and First St. The Florida SBDC at Florida Gulf Coast University is a member of the Florida SBDC Network, a statewide partnership program nationally accredited by the Association of America's SBDCs and funded in part by the U.S. Small Business Administration, Defense Logistics Agency, State of Florida, and other private and public partners with the University of West Florida serving as the network's lead host institution. Florida SBDC services are extended to the public on a nondiscriminatory basis. Language assistance services are available for limited Englisch proficient individuals. Reasonable accommodations for persons with disabilities and/or limited English proficiency will be made if requested at least two weeks in advance. To request accommodation or language assistance, please contact Alison Bryant, Florida SBDC at Florida Gulf Coast University, 10501 FGCU Blvd. S., Lutgert Hall, Room 2311, Fort Myers, FL 33965, or via email at firstname.lastname@example.org.
Fee: No Cost