Learn the very basics of how companies are using the power of the Internet as a key component of the overall marketing strategy to market products, enhance relationships with customers, and build their brands online. The seminar objectives will include a discussion of the various types of Digital Marketing and their uses, and why it is so important for small businesses to have a strong presence online. In addition, we will discuss identifying the target market, and how to create positive relationships with customers.
Speaker(s): Lee Goldring, CBA - FSBDC at Seminole State College of Florida
1445 Dolgner Place
Sanford, FL 32771-9204