IRSC Chastain Campus

Wolf Center

Stuart

How to start and survive in these tough times! We'll Provide the Tools for Those Already in Business and for Those Who Want To Be! Successful and experienced executives will help you make better business decisions. Attend this new workshop series to learn how to: •Evaluate your idea: Are you ready to be a business owner? •Develop a marketing strategy. Define and understand your pricing strategy, target market and competition. •Create a financial plan. Draft a blueprint to achieve your financial goals and attract funding. •Determine funding sources and feasibility. Identify start-up capital. Client Success: SCORE Client Start and Structure Their Business Christina and Bryan Theiss met with SCORE Mentors Bill Malleson and Marty Brown in January, 2010 at the Hobe Sound Chamber. Bryan, an EMT and Christina, a water safety instructor wanted to start a business that would provide swim lessons, lifeguard service, outdoor movies as well as open water survival training. The discussion involved the process for setting up a LLC, general information on starting a business, and the proper outline for a business plan. In addition Quick books for accounting and how to improve their marketing plan was discussed. A second meeting took place in April, after a chamber breakfast, to review the business plan, and then they met with Tom Spear to matter understand the regulations regarding Florida Sales Tax. The result is that their business, Swim With Gills, LLC has been a complete success, with so much business that it now has a person employed to schedule events, as well as three new instructors. Their web site www.swimwithgills.com gives an excellent overview of their services. In a recent conversation with Christina she stated that " SCORE has helped us build a solid foundation to know what we are and where we want to go". Sign up for the Full Series for ONLY $ 125.00! First Session is FREE! Session 1 - Start-up Basics- Sept. 14 (Fort Pierce), 15 (Stuart), 16 (Vero Beach) Session 2 - Business Concepts- Sept. 21 Session 3 - Marketing Plan Sept. 28 Session 4 - Financial Projections Oct. 5 Session 5 - Funding Sources Oct. 12

Speaker: IRSC Small Business Development Center Certified Business Analysts and SCORE Mentors

Websites, Social Media and Cyberspace – Get up to date information on what you can and can’t do to stay within the law. In this seminar you’ll learn: Trademarks vs. Domain Names - Cybersquatting and Typosquatting How to avoid getting in trouble when choosing a web address Copyright Infringement & File Sharing How to know if you can use images, audio or video files Managing a Public Website and Social Media - Slander and Copyright Infringement Avoiding responsibility for some else's infringement posted on your website. And much, much more!

Speaker: Presenter: Allen Bennett, JD has practiced Intellectual Property law exclusively for almost a decade. His practice spans all aspects of Intellectual Property, including both obtaining and litigating patents, copyrights, trademarks, trade secrets and unfair competition. Allen practiced at a small Intellectual Property boutique law firm in Arkansas and Oklahoma before moving to South Florida where he currently has his own practice in Palm Beach County.